The Data Platform provides you with a central overview of all your created databases.
Favorites Section: Your most important and frequently used databases are prominently displayed here. You can add lists to your favorites or remove them using the star icon.
List Types
The Data Platform distinguishes between different database types:
Email Contacts: Lists specifically optimized for email marketing with preconfigured fields for newsletters and campaigns.
Multichannel Contacts: Database for contacts with multiple communication channels such as WhatsApp, email, SMS, or push notifications.
E-Commerce Customers: Database with customer information from the online shop including purchase history.
Push Notification Contacts: List of devices or users that can receive push notifications.
User Profiles: Database for contacts with their own login credentials.
Product Feed: Collection of product data such as name, price, category, and availability, based on the Google Shopping Feed.
News Feed: Automatically generated list of news or posts for dynamic feeds.
Custom: Freely configurable databases for individual use cases.
What is displayed in this module?
At a Glance: Each list overview shows you the most important information:
Status (active/linked)
Number of entries
Available fields
Last editing user and timestamp
Management Functions: Using the buttons in the top right corner, you can:
Sort by various criteria
Filter by list type
Manage blacklists
Create new databases
💡 Click on the "View" button of a database to open its detail view with all configuration options.